About Us
At Optimised Care, we combine clinical excellence with genuine warmth — delivering consultant-led treatment in a setting designed around you.
Our Hospital
Based at The Bromsgrove Hospital on Stoney Lane, Bromsgrove, B60 1LY, Optimised Care provides specialist private healthcare across Orthopaedics, Urology, ENT, General Surgery and Private GP services.
Our consultants are leaders in their respective fields, many holding senior NHS posts alongside their private practice. Every pathway — from your first enquiry to post-operative follow-up — is designed to be straightforward, transparent and focused entirely on your wellbeing.
We believe private healthcare should feel accessible, not exclusive. That philosophy shapes everything we do: clear pricing, short waiting times and a team that treats you as a person, not a number.
Our Values
You are at the heart of every decision. From flexible appointment scheduling to personalised treatment plans, we shape our services around your life — not the other way around.
Your privacy is non-negotiable. Every interaction — whether in-person, over the phone or via our secure patient portal — is handled with the utmost discretion and care.
Private healthcare should not feel out of reach. We offer tailored pricing, self-pay options and insurer partnerships so you can access the treatment you need without unnecessary barriers.
We are proud to serve Bromsgrove and the wider West Midlands. Our commitment extends beyond the hospital — building lasting relationships with the patients and families we care for.

Why Optimised Care
A qualified doctor is on-site around the clock, providing immediate medical oversight for every inpatient and ensuring uninterrupted continuity of care.
Our in-house pathology service means faster results with fewer appointments. Pre-operative bloods, routine screenings and diagnostic panels are all handled under one roof.
Collect your prescription before you leave. Our dedicated pharmacy dispenses medications on-site, saving you an extra trip and getting you started on treatment sooner.
For follow-ups and initial assessments, connect with your consultant from home via secure video. Convenient, confidential and clinically robust.
Whether you have a referral or would like to self-refer, our team is ready to help you take the next step.